Harper Business Books: Setting the Agenda on Work, Leadership, and Growth

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Selected Format: Trade PB

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Book Title and Author Byline

Swim with the Sharks Without Being Eaten Alive

Outsell, Outmanage, Outmotivate, and Outnegotiate Your Competition

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Product Description and Author Information

About the Book

This straight-from-the-hip handbook by bestselling author and self-made millionaire Harvey Mackay spells out the path to success for readers everywhere. They will learn how to:

  • Outsell by getting appointments with people who absolutely, positively do not want to see you, and then making them glad they said "yes!"
  • Outmanage by arming yourself with information on prospects, customers, and competitors that the CIA would envy - using a system called the "Mackay 66."
  • Outmotivate by using his insights to help yourself or your kids join the ranks of Amercia's one million millionaires.
  • Outnegotiate by knowing when to "smile and say no" and when to "send in the clones."

This one-of-a-kind book by a businessman who's seen it all and done it all has sold almost 2 million copies, and is the essential roadmap for everyone on the path to success.

About the Author

Harvey B. Mackay

Harvey Mackey is a graduate of the University of Minnesota and of the Stanford Executive Program, Graduate School of Business, Stanford University. He is the chairman and chief executive officer of Mackey Envelope Corporation. He is an internationally renowned public speaker, an avid runner and marathoner, and a number-one-ranked tennis player in Minnesota.

He and his wife, Carol Ann, have three children and live in Shorewood, a suburb of Minneapolis, Minnesota.


“. . . easy reader ride to success in the business world” —Ted Koppel

“. . .I wouldn’t hesitate a minute in taking his advice.” —Charles R. Schwab

“Harvey Mackay may be the most talented man I have met.” —Lou Holtz

“His book gives to-the-point parables about making your business and personal life a success.” —USA Today

“It’s beautifully written, witty, riveting, and the best book about achieving your goals since Dale Carnegie wrote his masterpiece.” —Warren Bennis

“Swim With The Sharks is an extraordinary treasure chest of information.” —Ken Blanchard

“. . .extraordinary intelligence and profound wisdom.” —Governor Mario Cuomo

“A must for everyone and anyone entering the business world.” —Donald Trump

“Harvey Mackay is a master of brief, biting, and brilliant business wit and wisdom.” —Tom Peters

“His own story shows that his tips on salesmanship can work.” —Newsweek

“It’s one of the best self-help books I have ever read.” —Larry King

“It’s one of the best self-help books I’ve ever read.” —Larry King

“Super-Salesman’s Secrets.” —Wall Street Journal