Harper Business Books: Setting the Agenda on Work, Leadership, and Growth

Meet the Author: Denise Villa

Author Bio and Details

Author Photo

Denise Villa, PhD, is the CEO and visionary behind The Center for Generational Kinetics (CGK), the leading Gen Z and generational research, speaking, and consulting firm. CGK works with over 100 clients around the world each year, ranging from financial services and global retailers to pioneering technology companies. The firm’s specialty is research that enables leaders at established brands to adapt to win new generations while teaching emerging companies how to quickly leverage generational change to grow faster.

Books by Denise Villa

Zconomy

How Gen Z Will Change the Future of Business—and What to Do About It

Book cover image: Zconomy: How Gen Z Will Change the Future of Business—and What to Do About It

Leading experts on generations Jason Dorsey and Denise Villa reveal the impact Gen Z will have on future markets in this book for leaders, marketers, entrepreneurs, to learn how to recruit, manage, and sell to the newest generation.  More »